When you’re about to sell your home, it may be disheartening to see so many other properties for sale in your neighbourhood. You may be thinking, “That’s a lot of competition! Will our property get noticed?”
Fortunately, there are many proven strategies for standing out in a sea of For Sale signs.
First of all, keep in mind that many home purchasers come from the REALTOR’S personal network of buyers who want to move into your area. So, choosing the right REALTOR® is crucial.
Second, remember that when there are other properties for sale on your street, curb appeal becomes even more important. There are many simple things you can do to make your property look great to those driving around looking at homes. Make sure your property looks as picture perfect as possible.
In a competitive market, it’s also more important than ever to highlight features of your home that are unique and enticing. If, for example, you have a large backyard deck and brand new hardwood flooring, make sure these are mentioned prominently on the feature sheet.
Finally, be as flexible as you can be when scheduling viewings and open houses. Don’t forget that other listed properties in your neighbourhood draw in buyers, who may notice your home. It’s not uncommon for a buyer to view a property and then scout the neighbourhood. So, you want buyers to be able to see your home on short notice and at a convenient time for them. If there are several other nearby properties for sale, it means things are hot from a real estate point of view. You want to roll out the red carpet to buyers.
Looking for help selling your home quickly and for the best price? Call Marina 416-843-1515 today!
An effective technique to help you sell your property quickly and for the best price is to put yourself in the shoes of a potential buyer. Don’t just visualize this. Actually do it!
Drive to your property and imagine that you’re seeing it for the first time. What’s your impression? Is the landscaping attractive? Are the walkways clear? Is the front door welcoming?
Now walk up to the front door, open it, and step inside. Does the foyer seem neat and uncluttered? Is there anything unsightly from that vantage point?
Take a walk through your home, starting in rooms that a potential buyer would predictably view first: the kitchen, living room and bedrooms. Do you notice anything you could change or improve, that would make those areas more appealing?
Next, check out the washrooms, closets and basement. Are they clean and tidy?
Finally, think about the price you want for the home. As a buyer, would you be enticed to make an offer at that level? Are there any nagging doubts about the property that would hold you back?
Understanding the impression your home will make on potential buyers will help you sell it faster. Looking for a good REALTOR®?
When you put your home on the market, it’s important that you make the indoor living space as attractive as possible to potential buyers. The foyer should look spacious and inviting. The bedrooms, neat and uncluttered. The basement, clean and well lit.
All good advice.
But don’t forget the outdoor living space. That too has a significant impact on how quickly your home sells and for how much. You want to make the area around your property, from the front walkway to the backyard deck, as attractive as possible.
How do you do that? Here are some tips for sprucing up your outdoor living space that can be easily implemented.
- Trim the hedges. Like a haircut, it gives your landscaping a clean, styled look.
- Place flower pots in strategic locations, such as next to the front steps and on the deck or patio.
- Fix anything that’s loose or squeaking, such as fence gates, shutters and deck railings.
- Remove anything unsightly, like garbage bags and piles of garden cuttings.
- Sweep all walkways, especially the one leading to your front door.
- Wash the outsides of your windows. (No need for ladders, buckets and scrub brushes. Most home improvement stores now sell window washing kits that hook up to your garden hose.)
- Check to make sure everything works: water taps, electrical outlets, exterior lights, etc.
You can probably get most of this work done in a single weekend. It’s worth it. Making your outdoor living space look great will dramatically increase your home’s appeal to potential buyers.
There’s a long list of ingredients needed to sell your home quickly. Obviously, you want to make your home as clean and uncluttered as possible. You should also make sure any outstanding repairs are done. And, of course, all the little things you can do to make your home “show” well are important, too.
But the number one ingredient needed to sell your home quickly is the right price tag. If you set the price of your home just right, buyers will come to see it, and there’s a good chance you’ll get some good offers. If you price your home too high, however, few buyers will take an interest in your property and it might languish on the market for months. Worse, it might not sell at all.
So how do you determine the right price at which to list your home?
One of the best ways is to do an analysis of what similar properties in your area have sold for recently. What people are actually paying for homes like yours — in communities like yours — is the best indicator of the true market value of your home.
You turn on the television and watch a news story about housing prices going down. Then you receive a flyer in the mail about a property around the corner that sold for a decent price. Next you read a newspaper article about the housing market on the upswing again.
It’s a little like being on a roller-coaster ride!
Unfortunately the ride isn’t much fun if you’re thinking of buying or selling a home. In fact, it can be very confusing and frustrating. You just don’t know if “now” is the right time to make a move.
In reality, the housing market has been fluctuating for decades. Yet, people sell their homes every day for good prices, and just as many people get into their next dream homes affordably.
When you hear news of market fluctuations, there are two important things to consider.
First of all, a lot of media information about the housing market is national, or at least regional. If the housing market is trending up or down nationally, remember that it doesn’t necessarily mean that your LOCAL market is doing the same.
In fact, it’s entirely possible for housing prices to be rising in your neighbourhood while they are falling nationally, and vice versa.
Secondly, if you’re selling a current property while buying another home, then the net effect of market fluctuations may cancel out.
Say, for example, that the local market is on the upswing. You’ll probably be able to sell your current home for a good price. However, the home you purchase will likely also be priced to reflect the upswing.
The same holds true when the market is down.
All that being said, there are some circumstances in which you need to consider market fluctuations when deciding whether or not to make a move. A good REALTOR® will help.
Lighting is, perhaps, the most important element in decorating. The right lamp, chandelier or ceiling fixture can instantly make a room more attractive and inviting. The wrong lighting, unfortunately, can have the opposite effect.
Here are five secrets to making the right choice:
How much lighting is required in a room? To calculate, simply multiply the square footage by 1.5. Therefore, a 12′ x 16′ living room would require 288 watts of lighting (12 x 16 x 1.5 = 288).
How big a chandelier do you need? Simply add the dimensions of the room together. So a 12′ x 16′ area could accommodate a chandelier that is 28 inches in diameter (12 + 16 = 28).
How far apart should lighting fixtures be installed in a hallway? Experts say that ideally a light should be positioned every 8 to 10 feet.
How do I create ambience? In the dining area for example, select a light fixture that can accommodate a dimmer switch. The ambiance of the room improves if you can soften the lighting during meals or when entertaining.
Using floor lamps? The bottom of the lampshade should be around 42 inches from the floor.
Remember the last time you were in a furniture store or other major home retailer? Remember the fully decorated displays of furniture, appliances and other products? Some of those may have even been organized as model rooms.
What did most of those displays have in common?
Chances are, they were well lit.
In fact, in the retail industry, there are professionals who specialize exclusively in display lighting. It plays such an important role in showcasing and selling home products successfully that the stores are willing to absorb the expense.
And the same holds true for your house.
If you want to show your house well, and sell it quickly and for the best price, make sure every room is well lit.
There are probably some rooms in your house where the lighting is adequate, such as the kitchen and bathrooms, and perhaps the foyer. But there are other areas where the lighting may be mediocre. Take a close look at:
- Storage areas
- Laundry rooms
- The garage
If there are areas in your house that are dark or shadowy, the solution may be as simple as installing higher wattage bulbs, provided your fixture can accommodate them. Keep in mind that brightness can vary significantly from one type of bulb to another. For example, a 40-watt energy efficient bulb may not give off as much light as a comparable standard bulb. So do some experimenting. Your goal is to make the room feel bright yet comfortable on the eyes.
Also, don’t forget to open drapes and blinds. Often the best and most pleasant source of light for a room is the sun shining through a window.
It’s great when you have lots of time to prepare for something important. But life doesn’t always happen that way. Sometimes you have to move quickly, and do the best you can with the time you have.
Say, for example, you had to get your house ready for sale, and you only had a week to do so. What could you do in those few days to make your home as attractive as possible to potential buyers? Here are some ideas:
- Clean the house from top to bottom. Make it look “guest ready”.
- Get rid of as much clutter as possible. If necessary, put some things in storage. Try to make every room look organized and spacious.
- Get all minor repairs done.
- Paint. It’s the fastest and cheapest way to dramatically improve the look of any room.
- Don’t forget the outdoors. Prune the hedges, sweep the walkways, and deal with any potential eyesores — such as a rusted old bike stowed in the side yard.
- Place some fresh flowers in the dining room and outside next to the front door.
- Depersonalize your house as much as possible. For example, stow away family pictures. You want buyers to imagine themselves living there, not you.
This is just a partial list of ideas. A good REALTOR® can help you with more tips on preparing your house so that it sells quickly and for the right price.